Sheikh Mohammed bin Rashid bin Mohammed bin Rashid Al Maktoum attended the 33rd edition of the Arab Travel Market (ATM) exhibition, which is taking place from September 12 to 17 at the Dubai World Trade Centre. This annual event is recognized as one of the most important tourism exhibitions in the Middle East, bringing together travel industry professionals, hoteliers, travel agencies, and tourism service providers.
New Opportunities in the Tourism Industry
The Arab Travel Market 2026 serves as an important platform for showcasing innovations and new services in the tourism industry. Given recent advancements in technology and changes in travel patterns, this exhibition provides an opportunity for industry professionals to present new experiences to visitors.
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During his visit, Sheikh Mohammed emphasized the importance of sustainable development in the tourism industry and called for the use of modern technologies to attract more tourists to the UAE. He also referred to international collaborations in this field and expressed hope that this exhibition would strengthen business and cultural relations between different countries.
Exhibition Details and Programs
This exhibition features over 1,500 companies from 150 different countries and includes panel discussions, workshops, and specialized sessions. Topics of these sessions will cover new trends in the tourism industry, challenges related to environmental conservation, and the social and economic impacts of tourism.
Participants in this exhibition are looking to create new contracts and identify investment opportunities in the tourism market. Especially in the post-pandemic world, the travel market has changed significantly, and industry professionals must quickly respond to new needs.
The Arab Travel Market exhibition will help attract new investments and develop tourism infrastructure in the UAE and other Middle Eastern countries. Given the projected growth of the tourism industry in this region, hosting such events can contribute to job creation and economic growth.
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